For real, though, do you ever wonder if the money you are spending is going directly to working on your project? Or is it going straight to the pockets of the owner?
There are a couple considerations to take when hiring an SEO expert. The first, and most important factor, is TRUST. If you trust them 100%, then you know that they’ll work hard for you. It’s as simple as that.
In this industry, it’s hard to know who is actually an expert and who fired up their computer one day and decided to brand themselves a “guru”.
You need to get on the phone with your SEO person before you ever decide to pay them a dime. Are they fluent in SEO and general marketing? Do they exude genuine confidence that they can get you results?
The easiest way to establish a trust factor with your SEO guy/company is to find someone you already know that does it. You might be surprised at how many people there are in this industry.
Try using social media for recommendations, but do your research. Just because you know them doesn’t mean they do quality work. One agency owner who provides internet marketing Toronto has said that she has gotten many clients who came from other “marketing businesses” who didn’t even know the basics of SEO. Unfortunately this is all too common.
For your first SEO experience, use a company that doesn’t do contracts. This way you can learn what it is they are doing and make sure you approve.
Here at Morningdove we don’t do contracts. If you’re not liking the direction your marketing budget is headed, you can call an audible at any moment. We want to earn your business every single month.
Don’t let them talk you into signing any long-term agreements. They might even say it’s in your best interest, but usually it’s only in their best interest.
The other thing you need to do is make sure they have gotten great results for other clients. You may even want to call those clients who have left reviews and ask them about the processes.
Well, that’s a wrap.
If you’re ready to take the leap and get going with Search Engine Optimization, contact us today and we’ll get your campaign up and running within one week.