Pest Control Marketing Blog
Exclusive Studies, Interviews, and Tests. Grow your Pest Control Business Today!
How Much Does Pest Control SEO Cost?
Before we dive into the actual costs of SEO, it’s important to distinguish Search Engine Optimization from other forms of online marketing. SEO relies on search engines showing content ORGANIC results, which attempts to rank the most relevant, quality sites toward the...
12 Pest Control Marketing Strategies From Experts
Once upon a time, 100% of pest control marketing was done without the use of the internet, or computers at all, for that matter. Things have changed! Chris Lendzion of Lemonade Stand asserts, “The most progressive pest control companies decided to jump in the game…...
Lead Attribution – The Easy Way to Great Data
Business owners stay up at night for a variety of reasons: hiring, firing, profit margins, one too many tacos 🌮🌮, you get the picture. But one of those reasons shouldn’t be because you’re not sure where your customers are coming from. A little context first… What is...
SEO Companies Just Don’t Understand Pest Control
Ever had a customer complain that pests are around even after the service? We’ve all been there. You go on to explain that what’s most important is to break the egg cycle. They just stare at you like a cow looks at an oncoming train. Bam! Pest control isn’t magic, we...
PCO’s: Here’s a List of Questions to Ask Before Paying for Internet Marketing
You have to be where your customers are. I’m sure you’ve heard that before. But have you thought of how you might change your business as a result? As an example, if 100% of your potential customers were looking for pest control on Reddit, would you utilize it? Would...
Pest Control SEO: The Definitive Guide
At the time of this blog post, there are well over 20,000 pest control companies in the United States. If you’re a Pest Control Operator (PCO), you need to stand out from the competition. Luckily for you, we are wizards in this arena. You see, with the popularity of...
One Simple Way to Increase Referrals by 22%
We can all confidently say that our cheapest and best customers are usually from word-of-mouth referrals. They call our offices with confidence, ask questions, and sign up for service. They stay longer and usually have a positive experience because there was no...
PCO’s Ask: Can I do My Own SEO?
Every pest control operator needs SEO, that much is a fact. But most pest controllers don’t understand the intricacies of it, which is why we decided to cover some of the basics. If you do these three things well, you’ll be on your way to ranking in Google for your...
Google Puts Emphasis Proximity
As you well know, getting found online is absolutely key if you own or operate a pest control business. However, Pest Control SEO is more than just ranking for a given term organically. There’s also getting found in the maps section on google, also known to SEO’s as...
Inbound vs. Outbound in Pest Control
There are tons of different ways to get more pest control customers. We’ve compiled a major list of pest control marketing ideas to boost your business and get the creative juices flowing – check it out when you get a chance. There’s something that we need to discuss...
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