SEO for Pest Control Companies
There is no better long-term investment to your business than SEO. We’ve seen start-ups grow into regional powerhouses thanks to Search Engine Optimization. And we can do the same for you.
People Hate Bugs
But they will love you. A huge percentage of people start their journey with a search. Google is overwhelmingly the most-used search engine, so they question is… are you investing in it?
Google Trends data show a clear upward movement in the amount of searches for “pest control”. And it doesn’t show any signs of slowing down.
So They Use Search Engines
Search Engines pull up websites that they deem best suited for the search query. The higher you pull up in Google, the more people will find your site and call you. The question is, are you willing to invest to make your site better than your competitors? If not, Search Engine Optimization is not for you.
And Yes, SEO is Important for Pest Control Companies
Pest Control is a service business. You go to people’s homes every day to perform that service. This means that instead of talking to someone face to face like at a brick-and-mortar store, nearly all inquiries take the form of an online search. You need to get clicks to your website, and your website needs to convince them that you’re the best in the biz.
Start Our Proven Process
SEO is one of the most important forms of pest control marketing out there, but it’s also one of the most complicated. We start by auditing your site to see all the “low-hanging fruit” opportunities. You may need to invest in some web design at this point if we feel your site isn’t fit for a high percentafe of conversions.
Get Custom Tracking and Analytics
We keep track of EVERYTHING. We want to make sure that we’re proving our worth every single month. This means hooking up Google Analytics, Search Console, CallRail, and other services up to your account so that we can see the progress over time and pivot if we need to.
SEO for Pest Control Companies seems like it would be too complicated, so we lay it out in a simple, precise way for you.
Improve On-Page Optimization
What appears on your website and how it is formatted is crucial to being found on Search Engines. This can include technical aspects as well, but it mainly deals with what visitors and search engines see. For example, if you are a local company, does your physical address appear on the site prominently. If you’re looking for more calls, how easiy is it for them to give you a call? You’d be surprised at some of the simple things we can do to increase your conversions.
How Long Does it Take to See Results?
You will see improvements immediately, however, we assume you’re talking strictly SALES. With SEO, you’re in it for the long run, and you need a partner that knows both industries- pest control and marketing. That’s us. Get on the phone with us and set your growth strategy in place.
How Much Does it Cost?
You don’t consider someone who just sprays RAID on houses a legitimate pest control company. The same goes for cheap SEO companies- they scrimp on quality and achieve little. That’s one reason that 90% of PCO’s the come to us have been burned in the past by SEO’s. To start, you need to be willing to invest $1000 per month, with plans to increase budget as results and growth happens.
How Do I Know What You’re Doing?
We believe in being transparent and responsive with clients, and that means detailing your progress each month in custom reports (made by a human – crazy eh?). You’ll always know how your marketing is going.
Do You Consult?
Yes. We can work with you directly to create a winning strategy for your business. We recommend starting with a deep dive audit for your website, which will uncover everything that could hamper search engines (and potential customers) from loving you.